COMPASS BLOG
Two things in one. Random news and tid-bits highlighting Compass Racing Collective in the wild.
It also provides a forum for our team to share content that may be of interest to our Compass clients.
WHEN A $4M BUGATTI SELLS ONLINE, PAY ATTENTION
A 2022 Bugatti Chiron Super Sport selling for $4,000,000 is, on its face, not shocking. What is remarkable is where, when, and how it happened. This car closed on Bring a Trailer on December 23 – quietly becoming the fourth-highest sale in the platform’s history – while much of the traditional auction world would tell you this is precisely the moment when serious money is supposed to be asleep.
Originally published on The Daily Vroom
THE RISE IN CARS BEING STOLEN DURING TRANSPORT: INSIGHTS FROM INDUSTRY INSIDER STEVE YARIV
The vehicle transport industry is facing a new wave of challenges, and it’s clear that trust, reputation, and diligence are more important than ever. Yariv believes that technology, stricter regulations, and better consumer education will all play a role in combating these crimes. But until then, the best defense is awareness and knowing exactly who you’re handing your keys to.
Originally published in duPont REGISTRY
SECRETS OF ONLINE AUCTION SELLERS
In any vehicle sale, preparation and presentation are key, but especially in a car auction. Not only do potential buyers rely on the photos, videos and documents you upload, but commenters will be scouring through them, looking for reasons to pick your car apart. While some of these members of the peanut gallery are neophytes, others can be concours judges, marque experts or experienced mechanics. A seller must be willing to be fully engaged in this process.
Originally published in Sports Car Market
NON-SALE OF THE DAY
This Bronco did not sell. High bid hit $51k. And the most interesting part of this result is not the number. It is the gap between buyer logic and seller logic when we talk about older cars that have already had a pile of money thrown at them.
KARL THOMSON FEATURED ON BRINGATRAILER PODCAST
Compass Racing’s very own Karl Thomson is the subject of this week’s BringATrailer podcast covering a wide range of topics, from racing to traveling in an Airstream to all things BaT.
MY BRING A TRAILER EXPERIENCE
Along with this came a question: How does one sell a car [these days]? With an older, niche audience car like a 911SC? When I bought it, I found the SC on the bulletin board at Black Forest. Was that the way to sell it? My most recent sale (the old BMW) was in 2011, using AutoTrader. In the intervening years, the internet had grown wildly, and I knew of BringaTrailer.com and PCarMarket.com. Bring A Trailer was recommended to me as the best place to start. But how does that work? A little research was in order.
COMPASS PREPPED CAR FEATURED ON CAR & DRIVER
Thanks to Car and Driver for featuring our 1963 Studebaker BaT auction as their “Bring A Trailer Pick of the Day". This Lark Daytona Wagonaire is a favorite of our Compass Collective team with its' stunning rose-tint color and unique retractable roof.
JILL BECK NAMED TO BOARD OF THE SAN DIEGO AUTO MUSEUM
Compass Racing Collective co-founder Jill Beck has joined the Board of Directors of the San Diego Automotive Museum. Established in 1988, the museum’s mission…